43 De Beauvoir Road
+44 (0)20 7249 1155
The Danish furniture company &Tradition has built its brand by fusing Nordic design heritage with contemporary aesthetics. Seeking to refresh its copywriting, &Tradition commissioned Disegno Works to develop a new approach. We provided a new style for press releases and product descriptions, which was subsequently applied across events and printed catalogue texts. &Tradition’s writing is now clear, robust and evocative.